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	<title>Franchise Owners Forum, Richmond, VA</title>
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	<link>http://franchiseownersforum.com</link>
	<description>Helpful Advice for Franchise Owners</description>
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		<title>Get More from Google &#8211; Oct 26, 2011 at the Richmond Country Club</title>
		<link>http://franchiseownersforum.com/franchise-marketing/get-more-from-google-oct-26-2011-at-the-richmond-country-club/</link>
		<comments>http://franchiseownersforum.com/franchise-marketing/get-more-from-google-oct-26-2011-at-the-richmond-country-club/#comments</comments>
		<pubDate>Thu, 06 Oct 2011 20:21:12 +0000</pubDate>
		<dc:creator>FOFRichm0nd</dc:creator>
				<category><![CDATA[Business Strategies]]></category>
		<category><![CDATA[Marketing]]></category>

		<guid isPermaLink="false">http://franchiseownersforum.com/?p=181</guid>
		<description><![CDATA[A “nuts and bolts” approach to understanding the basics behind getting a local website listed on page one of Google.   There are three ways to be on page one and understanding the basics will help you get more business from the world’s largest search engine.
See our Calendar of Events for more details.
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		<title>Strategies for “growing” a franchise business</title>
		<link>http://franchiseownersforum.com/franchise-strategies/strategies-for-%e2%80%9cgrowing%e2%80%9d-a-franchise-business/</link>
		<comments>http://franchiseownersforum.com/franchise-strategies/strategies-for-%e2%80%9cgrowing%e2%80%9d-a-franchise-business/#comments</comments>
		<pubDate>Mon, 25 Jul 2011 13:57:42 +0000</pubDate>
		<dc:creator>Jim Roman</dc:creator>
				<category><![CDATA[Business Strategies]]></category>
		<category><![CDATA[Operations]]></category>

		<guid isPermaLink="false">http://franchiseownersforum.com/?p=158</guid>
		<description><![CDATA[Strategies for “growing” a franchise business
(from an organizational growth perspective – getting beyond capacity)
1. There are 9 Stages to growing a business (not just two: broke and really broke)

Know what challenges you will face
Know what to focus on and when

2. There are 3 Primary Roles/Functions of a Business Owner

Bringing inBusiness
Getting the work done
Serving your customers

3. The sooner [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>5 Strategies to Increase Your Franchise&#8217;s Bottom Line</title>
		<link>http://franchiseownersforum.com/franchise-more-profit/5-strategies-to-increase-your-franchises-bottom-line/</link>
		<comments>http://franchiseownersforum.com/franchise-more-profit/5-strategies-to-increase-your-franchises-bottom-line/#comments</comments>
		<pubDate>Fri, 22 Jul 2011 19:24:16 +0000</pubDate>
		<dc:creator>Dan Steiner</dc:creator>
				<category><![CDATA[More Profit]]></category>

		<guid isPermaLink="false">http://franchiseownersforum.com/?p=153</guid>
		<description><![CDATA[ “5 Strategies to Increase your Franchise&#8217;s Bottom Line”
 1.   Don’t focus all your attention on Revenue

 Revenue is sexy, right?
Top line revenue versus bottom line profit
Is there such a thing as too much revenue?!

2.   Know your gross margin

 Gross Margin = Sales Revenue – Cost of Goods Sold
How do we price our product or service?
Are there certain products [...]]]></description>
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		<title>Getting Franchises on Page One of Google</title>
		<link>http://franchiseownersforum.com/franchise-marketing/getting-franchises-on-page-one-of-google/</link>
		<comments>http://franchiseownersforum.com/franchise-marketing/getting-franchises-on-page-one-of-google/#comments</comments>
		<pubDate>Fri, 22 Jul 2011 19:04:39 +0000</pubDate>
		<dc:creator>Chris Fawcett</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[More Profit]]></category>
		<category><![CDATA[franchise owners]]></category>
		<category><![CDATA[Franchises]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Local Businesses]]></category>
		<category><![CDATA[Page One of Google]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Website]]></category>

		<guid isPermaLink="false">http://franchiseownersforum.com/?p=149</guid>
		<description><![CDATA[It is commonly known that Google is the new Yellow Pages.  Most people use Google to find local businesses and services.  What most business owners don’t know is there are three ways to get your business to appear on Page One of Google:
-          SEO (Search Engine Optimization),
-          Google Places, and
-          PPC (Pay per Click).
These three [...]]]></description>
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		<title>Getting the Most from your Google Places Account.</title>
		<link>http://franchiseownersforum.com/franchise-marketing/getting-the-most-from-your-google-places-account/</link>
		<comments>http://franchiseownersforum.com/franchise-marketing/getting-the-most-from-your-google-places-account/#comments</comments>
		<pubDate>Fri, 13 May 2011 15:11:00 +0000</pubDate>
		<dc:creator>Chris Fawcett</dc:creator>
				<category><![CDATA[Marketing]]></category>
		<category><![CDATA[More Profit]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Google Maps]]></category>
		<category><![CDATA[Google Places]]></category>
		<category><![CDATA[Search Engine]]></category>

		<guid isPermaLink="false">http://franchiseownersforum.com/?p=17</guid>
		<description><![CDATA[Franchise Owners: If you don’t have a Google Places Account for your franchise, you should set one up right away.  Google Places is  how you get your franchise to display on Google Maps.  Not having a  Google Places Account is like not having a listing in the Yellow Pages  back [...]]]></description>
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